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One of the most beautiful things about SaaS businesses is their ability to scale, therefore the lifeblood of any...

How to Calculate ROAS & Plan for Profitable Advertising

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Return on ad spend (ROAS) is a critical number for measuring success in advertising. In short, ROAS tells how much revenue is generated for every dollar spent on an ad account, campaign, or group....

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Local SEO Packages: What's Included?

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Chances are pretty good that if you’re reading this right now, you’re probably the owner (or person in charge of marketing) of a local business. The last few years have been a rough ride for many...

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The Best [FREE] Influencer Search Tools & Strategies

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As of 2018, 75% of marketers claimed to be utilizing influencers in one form or another with the end goal of increased spending. You read that right...75%!

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5 Questions to Ask Yourself Before Running Ads

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Open your phone right now and start scrolling through a social media platform of your choice. I bet within the first 30 seconds, you’re put in front of an ad? Why?

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How to: Add a Business to Google Maps

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Your customers are using Google as their search engine of choice in order to find solutions to various problems; I know what you’re thinking--this isn’t news to you.

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