Why Building Your Own DIY Website Isn’t Always in Your Best Interest

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This is the age of DIY.

From Ikea furniture hacks to drag-and-drop websites, the world is obsessed with bootstrapping our own projects together with nothing but whatever tools are laying around...

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Successful Crowdfunding - An Interview with Ariel Hyatt

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I've had the pleasure of knowing Ariel Hyatt for years, so when she told me she was finally releasing her compendium on Crowdfunding called Crowdstart, I jumped at the opportunity to get the...

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Using Idea Frames to Create Effective Business Outlines

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 Aim at nothing, and you’ll hit it every time. Fail to plan and plan to fail. We’ve all heard these quotes before, so how can we take action to improve a business (or start one)?

I’ll show you how...

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Blogging 101

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Today, we're writing about writing. 

That's right. It's about to get meta. 

Blogging is a central style of content in today's digital marketing world. It's an integral part of most inbound...

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12South Marketing Talks Marketing BUZZWORDS

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Buzzwords: Every industry has them, some positive, some over used, some make you laugh and some sound like nails on a chalkboard.  People also have their own buzzwords we either inherited from our...

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When Is The Time Right For Professional Marketing?

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Marketing is nothing new; it's inherent in business. Some of it involves shouting from the rooftops, some of it promulgates through whispers, and the modern majority of it comes tailored to you...

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Is Your Marketing Working For You?