So you're marketing a successful artist or band who's killing it live. They rake in at the merch table, but their website is a ghost town and you can't help but wonder "What are we doing wrong?"Let...
So you're marketing a successful artist or band who's killing it live. They rake in at the merch table, but their website is a ghost town and you can't help but wonder "What are we doing wrong?"Let...
Email marketing an important aspect of any effective digital marketing campaign these days. The fact is, people buy from email. We’ve worked with a lot of businesses, management teams, and artists...
Hello everyone! So 12South has been doing a lot of targeted FB ads for a variety of people lately, and we felt like we should share what has been working for us. Without further ado, our Facebook Ads...
You’ve worked hard and gotten yourself involved with a killer band and album – you’ve poured blood, sweat, tears and a small fortune into making it look and sound great. Or maybe you’ve found some...
Whether you’re a solo artist or in a band, selling merchandise is going to make up a big part of your livelihood. This sometimes doesn’t sit well with those of us who have a slight anti-commercialism...
Being an indie musician is different now – you don’t need a major label to push your stuff anymore, and you don’t always need traditional radio. Get a following of hardcore fans (see Kevin Kelly's...