TOPIC: /topic/marketing/page/4

The Best New Music Marketing Strategy

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So you're marketing a successful artist or band who's killing it live. They rake in at the merch table, but their website is a ghost town and you can't help but wonder "What are we doing wrong?"...

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Email Tips for the Music Business

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Email marketing an important aspect of any effective digital marketing campaign these days. The fact is, people buy from email. We’ve worked with a lot of businesses, management teams, and artists...

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Facebook Ads for Album Releases

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Hello everyone! So 12South has been doing a lot of targeted FB ads for a variety of people lately, and we felt like we should share what has been working for us. Without further ado, our Facebook...

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Music Marketing Companies: How to Work With the Right People

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You’ve worked hard and gotten yourself involved with a killer band and album – you’ve poured blood, sweat, tears and a small fortune into making it look and sound great. Or maybe you’ve found...

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5 Ways to Sell More Merch at Shows

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Whether you’re a solo artist or in a band, selling merchandise is going to make up a big part of your livelihood. This sometimes doesn’t sit well with those of us who have a slight...

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How to Make Your Indie Band Successful

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Being an indie musician is different now – you don’t need a major label to push your stuff anymore, and you don’t always need traditional radio. Get a following of hardcore fans (see Kevin Kelly's...

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