---
title: Blog | 12South Marketing | Nashville, TN | Bobby Dirienzo
description: Bobby is the Executive Vice President of 12South Marketing
---

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# Contemporary Strategies for Content Marketing

[![...](https://blog.12sm.co/hubfs/Blog%20-%205%20Top%20SaaS%20Marketing.jpeg)](https://blog.12sm.co/top-saas-marketing-strategies)

## [5 Top SaaS Marketing Strategies for 2021](https://blog.12sm.co/top-saas-marketing-strategies)

One of the most beautiful things about SaaS businesses is their ability to scale, therefore the lifeblood of any SaaS -...

[Read More](https://blog.12sm.co/top-saas-marketing-strategies)

##### [Business Advice](https://blog.12sm.co/topic/business-advice)

## [Why Your Company Needs to Learn to Say "No"](https://blog.12sm.co/why-your-company-needs-to-learn-to-say-no)

[![...](https://blog.12sm.co/hubfs/Blog_Images_2016/saying-no-in-business.png)](https://blog.12sm.co/why-your-company-needs-to-learn-to-say-no)

“No.” This is one of the scariest words for any business - especially when that business is just getting off the ground.

###### [Read More](https://blog.12sm.co/why-your-company-needs-to-learn-to-say-no)

##### [productivity](https://blog.12sm.co/topic/productivity)

## [An Email Guru's Guide to Organizing Emails](https://blog.12sm.co/email-gurus-guide-to-organizing-emails)

[![...](https://blog.12sm.co/hubfs/Blog_Images_2016/12sm-manage-email-blog-image.jpg)](https://blog.12sm.co/email-gurus-guide-to-organizing-emails)

The truth is, not all e-mails are created equal. Some are of extreme importance, and you thank the technology gods as soon as you receive them. Others could've been sent via carrier mule, taken 3...

###### [Read More](https://blog.12sm.co/email-gurus-guide-to-organizing-emails)

##### [music marketing](https://blog.12sm.co/topic/music-marketing)

## [The True Cost of DIY Marketing](https://blog.12sm.co/diy-marketing)

[![...](https://blog.12sm.co/hubfs/Blog_Images_2016/postit-scrabble-to-do-800px.jpg)](https://blog.12sm.co/diy-marketing)

*"Do you like to do it, yourself?" - Andy, 40 year Old Virgin*

###### [Read More](https://blog.12sm.co/diy-marketing)

##### [music business](https://blog.12sm.co/topic/music-business)

## [Has Your Artist's Success Outgrown Your Abilities?](https://blog.12sm.co/has-your-artists-success-outgrown-your-abilities)

[![...](https://blog.12sm.co/hubfs/Blog_Images_2016/141H-836703-edited.jpg)](https://blog.12sm.co/has-your-artists-success-outgrown-your-abilities)

*"Wait, what? What are you trying to say?"*

###### [Read More](https://blog.12sm.co/has-your-artists-success-outgrown-your-abilities)

##### [marketing](https://blog.12sm.co/topic/marketing) | [music business](https://blog.12sm.co/topic/music-business)

## [Why Am I Losing My Fan Base?](https://blog.12sm.co/why-am-i-losing-my-fan-base)

[![...](https://blog.12sm.co/hubfs/Blog_Images/Stock_Images_to_Use_for_New_Posts/145H-1-280483-edited.jpg)](https://blog.12sm.co/why-am-i-losing-my-fan-base)

**A.k.a. The Do’s and Don’t’s of Music Marketing.**

In the 2003 romantic comedy, How to Lose a Guy in Ten Days, Kate Hudson plays a columnist who decides to write a dating “how-to” in reverse. In the...

###### [Read More](https://blog.12sm.co/why-am-i-losing-my-fan-base)

[More Posts](https://blog.12sm.co/author/bobby-dirienzo/page/2)

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## Popular Posts

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